Many new bloggers who first install stats tracking software find they are receiving a surprising amount of initial traffic. This can be very motivating, however, the real cause of this traffic is usually because they are making changes to their blogs and testing them many times, and hence, their stats software is counting their refreshes as separate visits and pageviews each time.
This can be fixed by filtering your IP in their stats tracking software. If you don’t filter or block your own IP from your stats tracking software, every time you visit your page it will count as a visitor and pageview.
When I first started blogging several months ago, I was amazed to be receiving over 400 pagviews per day in my first week. Then I filiter my IP and, of course, that number went down, but I had a more objective idea of how many people were actually visiting my blog.
I recommend the free Google Analytics software for tracking your stats because it contains a virtually unlimited amount of useful data and it is super-easy to filter your own IP. Even if you use another stats tracker, there is no harm in installing Google Analytics because it does not interfere with any other stats software.
Here is how to use Google Analytics to filter your IP to receive an accurate report of your stats (skip to step 3 if you already use Google Analytics):
1. Download Google Analytics.
2. Install the stats tracking code into your WordPress template (footer.php) right before the body-close tag.
3. Get your IP. Go to IP Chicken to get your IP address. Copy it to the clipboard.
4. Use Google Analytics Filter Manager. Filters allow you to manipulate the data coming in to your account. In this case, we will use it to filter out particular IP addresses. Click “Add Filter.”
5. Under “Filter Type”, select “Exclude all traffic from a particular IP address”
6. Paste your IP into the IP address field.
7. Add your Web site profile and save.
You are good to go and you will now have a non-inflated representation of your visitor and pageview statistics.
The only thing to rememeber is that if you are on a dial-up connection, each time you connect to the Internet you will be assigned a new IP. The same goes for connecting through DSL. However, Google Filter Manager allows you to block all IP’s from particular number ranges, so that option is available as well, but that is a discussion for another day.